Taking on the project for "For the Lost Ones" by Will Hartley, the objective was clear: create a movie poster that captures the essence of the film's deep narrative without giving away its plot.
The challenge lay in striking a balance between creating intrigue for potential viewers and providing a meaningful visual that resonates after they've watched the film.
The design concept focused on an evocative abstraction, using visual elements that subtly hint at the themes of love and loss central to the film.
This approach aimed to evoke an emotional response and curiosity, setting the tone for the audience's experience before they even step into the theater.
Creating a cohesive yet versatile design that could adapt across various channels while maintaining its impact was crucial. The end result needed to be a captivating and thoughtful representation of the film's message.
The final design is not just an eye-catching poster; it’s a narrative device that enriches the viewing experience, reflecting the poignant and heartfelt story of "For the Lost Ones."
> deliverables
Core Movie Poster
Multiple Versions and Formats of the Poster for Various Channels
